·6 min read·Blog

How to Convert HEIC to JPG on Windows (Free, 3 Methods)

Windows can't open HEIC files without a codec — and the Microsoft Store version costs money in some regions. Here are three completely free methods that work on Windows 10 and 11.

Why Windows can't open HEIC files by default

HEIC (High Efficiency Image Container) is Apple's default photo format since iOS 11. It uses the HEVC (H.265) codec, which requires a license to decode. Windows doesn't include this codec by default because of licensing costs. The Photos app on Windows will show a blank thumbnail or an error when you try to open a HEIC file.

Apple intentionally converts HEIC to JPEG when you AirDrop or cable-transfer photos to a non-Apple device in most cases — but this doesn't always work, especially when emailing or uploading directly from iCloud, or when using certain third-party apps to transfer files.

Method 1: Free online converter (fastest, no installation)

The quickest option is a browser-based converter — no installation, no purchase, works on any Windows version.

  1. Open the free image converter in any browser on your Windows PC
  2. Click "Upload" and select your .heic file
  3. Select "JPEG" as the output format
  4. Set quality to 85% (preserves quality, produces a reasonable file size)
  5. Click "Convert" and download the .jpg file

The conversion happens in your browser — the file is not uploaded to any server. This method works for individual conversions or small batches. For large batches (100+ photos), Method 3 (command-line) is faster.

Method 2: Microsoft HEIF Image Extensions (built-in codec)

Microsoft offers a free HEIF codec on the Microsoft Store that lets the Windows Photos app open HEIC files natively. After installing it, you can open HEIC files in Photos and "Save as" JPEG without any additional software.

  1. Open the Microsoft Store (search "Microsoft Store" in the Start menu)
  2. Search for "HEIF Image Extensions"
  3. Install it (it's free — if your region shows a price, see note below)
  4. After installation, HEIC files open normally in Photos
  5. To convert: open the HEIC in Photos → click the three-dot menu → "Save as" → choose JPEG

Note on pricing:In some regions, Microsoft charges a small fee for the HEVC Video Extensions (a separate codec). The "HEIF Image Extensions" for photos is free — make sure you're installing that one, not the video codec. If it shows a price, use Method 1 or 3 instead.

Method 3: IrfanView (free app, batch conversion)

IrfanView is a free, lightweight image viewer that has supported HEIC files through its plugin since 2022. It's the best option for batch converting multiple HEIC files at once.

  1. Download IrfanView from irfanview.com (the main app is free, no Microsoft Store required)
  2. Also download the "All Plugins" package from the same page and install it — this includes the HEIC plugin
  3. For batch conversion: open IrfanView → File → Batch Conversion/Rename
  4. Add your HEIC files to the batch list
  5. Set output format to JPEG, set quality to 85–90
  6. Set the output folder and click "Start Batch"

IrfanView can process hundreds of files in minutes. It's the right tool when you transfer a large photo collection from an iPhone and need to convert all of them.

Comparison of methods

MethodInstallationBatch supportBest for
Online converterNone1 at a timeQuick one-off conversions
HEIF Image ExtensionsMicrosoft StoreLimited (save-as)Ongoing native support
IrfanViewDownload + pluginExcellent (hundreds of files)Bulk conversion

How to stop your iPhone from saving photos as HEIC

If you regularly transfer photos to a Windows PC, the simplest fix is to change your iPhone to save photos as JPEG in the first place:

  1. Open Settings on your iPhone
  2. Scroll to Camera → Formats
  3. Select "Most Compatible" (instead of "High Efficiency")

This saves new photos as JPEG. Note: it uses about twice the storage space per photo. Existing HEIC photos in your camera roll are not converted retroactively — only new photos are saved as JPEG going forward.

Alternatively, when connecting your iPhone to a Windows PC via cable, go to your iPhone's Photos settings and ensure "Transfer to Mac or PC" is set to "Automatic" — this converts HEIC to JPEG automatically during the cable transfer.

Quality considerations when converting

HEIC at full quality and JPEG at 85% quality are visually indistinguishable on screen. HEIC is technically capable of storing more color depth and HDR information, but this advantage is invisible on most monitors and completely invisible after Instagram, WhatsApp, or any social platform re-compresses the image.

For printing: if you're converting iPhone photos for a print lab, use JPEG quality 95–100 to preserve maximum information. The file will be larger but print labs work from the full file, not a screen preview.

Related tools


Written by Achraf A., founder of TheFreeAITools. Tested on Windows 10 (22H2) and Windows 11 (23H2).

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